We here at TSF are curious about which brands have been making the smartest (luckiest?) moves with their sponsorships: are they putting eggs in the correct tennis baskets?
Li Ning‘s been given the tall task of dressing Marin Cilic at this year’s U.S. Open. They made good use of vibrant, contrasting colors (royal blue, yellow, and white) in blocks, lines, and swirls to break up the real estate on the 6′ 6″ Croat. Plus brownie points for the sleek footwear colors — socks […]
Ivan Ljubicic gets past the second round of an ATP event for the first time since early February with his upset of 12th-seed Jo-Wilfried Tsonga in the second round of the Monte-Carlo Rolex Masters. Up next for the Croat is fifth seed Tomas Berdych; they’re both in Nadal‘s quarter. That Li Ning green makes him […]
The same color-blocking that appeared during Davis Cup (on the Colombians) has made its way to Beijing this week as Li Ning mascot Ivan Ljubicic vies for the China Open title. He upset Andy Murray 6-3, 6-2 and will next face David Ferrer (who took out Soderling). The other semi will feature Isner — who […]
Along with the orange and brown for Ivan Ljubicic, Li Ning also had this purple and orange polo making the rounds during the hardcourt season. Lovin’ all the texture! Update: At the 2010 US Open, Ivan Dodig also wore a white/black Li Ning kit in his first-round match against Fernando Gonzalez. See pics from that […]