So we’re happy to find out that Maria Sharapova was healthy enough to play in this week’s $1.34 million Tier I Kremlin Cup in Moscow. She snuck in as the second seed (with a wild card) when Justine Henin pulled out last week. Unfortch, she fell to the curse of her Nike 2007 U.S. Open […]
brand focus: stick it wear?!
One of the cool things about writing this blog is stumbling across great new finds on the internet. The latest is O.C.-based clothing line Stick It Wear?! (TSF normally eschews punctuation-as-branding — think macy*s and Guess? — but in this case it works). SIW’s bread and butter are stick figures inspired by Olympics pictograms from […]
adidas making me yawn
So far I haven’t done 2007 U.S. Open coverage of players from the adidas stud ranch — aka Novak Djokovic, Mikhail Youzhny, and Marat Safin — mostly because I have nothing to write about (fashion-wise, at least). Their tennis might be speaking volumes (congrats to Marat for surviving his first-round opponent, summer sensation Frank Dancevic), […]
roger and rafa: fire and ice
Fire and Ice: I’ve never really heard of the world number one and two labeled as “Fire and Ice” until these two Nike shirts above were named as such. They’re pretty straightforward metaphors, I guess; Rafa is all about the fist pumps and the stare-downs, while Roger is the ice princess who can’t be bothered […]
fashion: roger and nike design shirt for charity
Roger Federer checked in with his fans through an e-mail newsletter (he’s having a good time in New York, and he got great birthday presents from his fans, thankyouverymuch), and it reminded me of this shirt that’s for sale at RogerFedererShop.com. It’s a good shirt to wear if you’re cheering on Roger at the U.S. […]