on the 3rd day of giftmas: the kiddie kind



There are those tennis-loving kids out there who are going to be expecting more than just a can of tennis balls in their stockings. Yep, we get it: they’re greedy! But look, tennis is pretty dang hard to play when you’re using lumps of coal. We’ve gathered together our best pint-sized gems (no, we’re not talking about our new BFF Justine) for a little kiddie shopping on the third day of TSF‘s 12 days of Giftmas.

We’ve always been big fans of the things that bubble over at Stick it Wear?! in SoCal. (No really. We. Are. Big. Fans.) This year SIW?! is getting young and hip – and we mean young as in they’ve got stuff for the little ones! And that rocks. Our faves: the no-nonsense AnaTank is a good option if you’re dreaming about sunny and warm weather in December (retails for $24.99) and, for the boys, the OurSaviour (can you guess who?!) is offered in the performance line for boys. Cost? $34.99.

And not just tennis: SIW?! now goes for the greens of the golf world too. Because you know those kiddies love g-o-l-f.

Remember when the rules changed for the kids of tennis? Well, now shopping has, too. TennisWarehouse has put together a portal that points shoppers to different landing pages by age and by products themselves. For kids from 5-10 and and products like racquets and shoes and balls and apparel can all be found via the link. What’s the best way to get your kid excited about 10 and Under Tennis?? Buy them some goods and get out there on the court with them! Our pick? A 12-pack of foam tennis balls for $29.95, seen below.

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short balls: mac does the times, djoko the big screen and serena is no justine (!)



John McEnroe might not act like one any more, but he still knows how to dress like a teenager. The tennis legend got front-page billing on NYTimes.com with a story about his new New York-based academy. (Screengrab via NYTimes.com)

Action! No Djoking Around. Serbian star Novak Djokovic has struggled in the last couple of years with his on-court stamina (will this be the issue that haunts his career?). He hasn’t struggled, meanwhile, with the ability to garner big-time acting roles in his home country. Djoko is starring in a documentary about the 1923 Serbian World Cup team, and fellow tennis buff Nenad Zimonjic is putting his footwork on display, too.

I’m no Justine. There were plenty of moments in Rome last weeks (Rome-ments?!). But one of our faves was Serena making sure that Jelena Jankovic know that she wasn’t pulling a Justine on the Serb. After the match, Serena assured Jankovic that she didn’t intentionally try to distract her opponent by putting her hand up while Janky was serving in the third-set tie-break, an exchange Serena knows plenty about.

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eroddickly yours



Over the past few years, TSF has closely followed the path of Stick It Wear?!, a California-based sports apparel company run by designer Joe Durica. And for good reason: SIW has continuously churned out trendy tennis-inspired tees that feature a myriad of former and current tennis stars in classy illustrated stick form, including our all-time fave, El Toro.

Recently, Durica has expanded his coverage to the lower regions, revealing the aptly-named Eroddick women’s underwear line. The bottoms come in black or white and can be donned with a pink or gray Nadal, Agassi, Safin or Ivanovic illustration for just $16.99 a pair.

“Orders are non stop on this,” Durica said of the Eroddick, whose shop at Indian Wells is shown above.

But butts aren’t the only thing SIW is covering these days. In addition to the new Eroddicks and already-established t-shirts, a new line of zip-up sweatshirts called Rivalries. The Rivalries line centerpieces great rivalries (Borg/Mac, Sampras/Agassi, Roger/Rafa) with two stick characters divided by the zipper itself. A true fashion battleground.

See shots of the Eroddicks (we know you want to!) after the cut. [Read more...]

2009 holiday gift guide



While the tennis season is fully wrapped (and the exhibition season in full swing), TSF is ready to take a break for the holiday season. But before we do, it’s more than necessary to point out a few items (and looks) that you must take a peek at for the holidays. It’s our 2009 Holiday Gift Guide, and we hope you enjoy it…

First off is the Barricade L3 tennis racquet (and bag!) from adidas. That’s right, adidas. If you love to be matching in all things, then pick up this combo (in stores or online for $185) so that you can sport the adidas stripes throughout your entire game. As for adidas tennis balls, those still don’t exist. DIY, here you come.

While we love the chic look of the adidas racquet and bag, nothing beats the tennis fashion of Polo Ralph Lauren this holiday season. While the brand may not have a tennis pro to flaunt their pretty product around the globe, tennis fashion expert Dana Mason calls the fall/winter line her best seller in the store.

“I love navy and there’s a lot of that in this line. The dresses are very fitted and short with a deep v-neck,” Mason explains. “It’s all perfect for winter vacationing.”

Two of our winter faves are the Tonal Diagonal Stripe Polo (pictured below), which is on sale online right now for just $49 and the Ralph Lauren Matchpoint Dress, with much inspiration from the US Open line in which Polo took ball boy/girl (and lines person) fashion to new heights. (Dress can be seen after the cut).

Read more on our holiday recommendations after the cut.

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you can stick it wear the sun shines a lot



Congrats to our buddy Joe Durica and his Stick It Wear?! for getting some pretty prime retail space at the BNP Paribas Open tennis shop (it’s in that tent that’s neither TW nor Fila).

He chose to bring in four player-inspired shirts: Swiss Superstar, Number One, Russian Meltdown, and Original Rebel in a variety of styles and colors.

If you’re at the tourney, go check out his goods!