From three-stripe to five-stripe: The pre-2008 moving and shaking continues with SoCal sports outfitter K-Swiss announcing a three-year partnership with German Tommy Haas beginning at the 2008 Australian Open. Tommy will wear K-Swiss threads for his matches and make personal appearances on behalf of the brand. He’ll also assist in the design of future athletic […]
In case you haven’t noticed, (ex-) Croatian sensation Ivan Ljubicic is no longer being sponsored by Diadora. On September 24, it was announced that Ivan would begin wearing clothes from Chinese sportswear giant Li Ning — the same company endorsed by Shaquille O’Neal and a few other NBA players. FYI: Eyebrows have been raised about […]
A look at what Venus Williams (through her EleVen line) will be wearing at the 2007 US Open.
Sergio goes gaucho: The background behind Argentinian Sergio Roitman‘s clothing sponsor, No Brand: Roitman’s buddy runs the line, whose goal is low-key promotion of national icons such as cattle (on his bandana, above), Che Guevara, the bandoneón (pictured on his shirt, above), mate (the country’s favorite drink), and Carlos Gardel. Upcoming designs include Guillermo Vilas […]
Amelie Mauresmo should be pissed at her clothing sponsor, Reebok, for setting the photo shoot for her new line of clothes — released in time for Wimbledon — on the top floor of a bland parking garage in North London. Botched gimmick, much? We’ve seen better “makeshift courts” than this. (Remember the converted helipad in […]