spotted in the city: prince sets up shop at 47th/lex

Prince Tennis opens a storefront in NYC

 

Prince has set up a pop-up store (“brand experience”) in New York City timed with the 2013 U.S. Open. The space, which opens on August 23, will host appearance by sponsored athletes, viewing parties, and a space selling limited-edition merchandise. There will also be an opportunity to preview the Fall 2013 product collection before they hit the stores in October.

 

(photo by @npmikolich)

short balls: who’s next? PINK & football, TOMS goes Maria + more


Who’s next?
We’re sort of obsessed with the art and function-ability of Prince‘s “Who’s Next” campaign, which let’s users click through a barrage of up-and-coming Prince-racquet toters. US Open junior champ Oli Golding gets his own profile page and the youngsters are splashed across the racquet-maker’s homepage in a well-made vid. Who’s next? Whoever doing is doing Prince’s graphics, we say. One more shot of Prince’s crowning campaign after the jump.

Serena and Venus approved?
We sort of have a love/hate relationships with the whole I’m-a-sexy-chick-wearing-an-NFL-jersey thing. If you’re going to wear a jersey, just wear one, right?! But if honor of all things consumer-tastic, we don’t mind the Victoria’s Secret adventure into sports-timate wear. Just for Serena and Venus, we chose to snapshot the Miami Dolphins page above. Zip-up hoodies run for $68 and “Hipster panties” go for $10.50 or three for $25.50. See a couple more items after the jump.

TOMS, too.
Looks like TOMS, the ever-popular shoe among fashionable do-gooders, is taking a lesson from Maria Sharapova.  Following the great success of Maria’s ballet flat for Cole Haan, TOMS announced that on Feb. 15 of next year they’ll begin to sell their own version of the chic shoes (blue suede, picture above). The shoes will retail for $74 to $129. | More: And if you didn’t know already, TOMS is now taking their you-buy-one-we-give-one-away model to eyewear, which has been a popular hit already.

Hey, New Yorkers!
TSF East really wishes that we could be at this one: Gelf magazine is hosting a tennis-centric reading night this Thursday, Oct. 6, at Le Poisson Rouge in Greenwich Village. Who will be there? That’d be the Wall Street Journal‘s Tom Perrotta, Sports Illustrated‘s S.L. Price and L. Jon Wertheim (here’s his latest Mailbag, if you want talking points). The chatting starts at 7:30, but we advise to be there around the 7 p.m. doors-open time.

short(er) balls: Tom Ford
gets the nod from Out magazine readers as the best-dressed gay. Worst? Boy George takes that honor, according to the mag’s brethren. Who was the most versatile of the crew? TSF fave Johnny Weir was fourth in voting for both best AND worst dressed out of 50 fellas. Double axel! | Staying gay: a list of the all-time best queer TV characters. | Reebok‘s EasyTone shoes? Not so toning, says the US government. | Hope Solo is posing sans clothes for ESPN the Magazine‘s body issue. No tennis players are on the to-pose list, as far as we can see. | Need your tennis betting fix? The new site Tennis Prophet allows for interactive chatting with other fans. | Ticketmaster is giving away a free clinic with the Champions Series Tennis tour (Johnny Mac, Sampras, Agassi + more involved) and other gear. You can’t really beat a free deal anywhere, y’all.

Prince and PINK after the cut (and we don’t mean the artists).
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tattoo watch: maria jose martinez sanchez

Tattoo Watch: Spain’s Maria Jose Martinez Sanchez in her first-round match against Ekaterina Makarova at the Internazionali BNL d’Italia in Rome. She lost 0-6, 7-5, 4-6. Makarova faces seventh seed Maria Sharapova in the second round; they’re both in the same quarter as Vika and Pavs. (Draws: Internazionali BNL d’Italia)

Archives: Browse through the rest of the TSF Tattoo Watch blotter.

(image by Filippo Monteforte/AFP/Getty Images)

on the 8th day of giftmas: excess baggage

‘Tis the season of choices, no? We give you five (count ‘em, 5!) bags to pick from this holiday season. From the super-chic and trendy Soho choice to a bag that couldn’t be more Apple Pie America to another selection (after the cut) that you might want to buy alongside a pair of sunglasses. No, really… at least for the kids. Batter up: LAYERxlayer is catching our eye this year with their trendy, made-to-order approach of bags that you can really take anywhere. The Wayfarer pack, seen below, is $189 online and couldn’t be better for a city dweller that wants a good, sturdy bag that can withstand a daily commute on the 6 Train. 100% denim body.

Say what you will about the simplicity of the Fila (or Ralph Lauren) color palette, sometime tennis (with it’s bright yellow balls, purple courts and god-forsaken plaid shorts) needs a little grounding. That’s why this year, we’re digging this three-racquet bag from Fila, which is the perfect gift for any regular club or competitive player in your life. And serse, for $39.99, there just isn’t anything better than red, white and blue. (Available on Tennis Warehouse.)

And while after the cut we have two somethings for the ladies, we figured we’d throw a bone for our dudes on this next choice. While we were drooling over Roger’s RF bag earlier this fall, Nike has the next best thing in the small, classic duffel bag in black. The bag, just $60 on their web site, is the perfect carry-on, carry-to-the-court or carry-my-stuff-around-all-day selection for a sporty fella in your life.

After the cut: a look at a tennis bag that is (still) on our radar (and a nice surprise).

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“love” offering from across the channel

Diplomatic rally? Forget an Andy Murray-Gael Monfils rivalry bubbling up in the near future. How about a Nicolas Sarkozy-David Cameron one? The British prime minister revealed to the public today his gifts from foreign dignitaries, and Sarkozy’s topped this list: tennis rackets. Cameron has been known to be a baller himself, but we’re not so sure of Sarkozy’s skills.

Other gifts on the list included an iPad from NYC mayor Michael Bloomberg and ties from the Italian prime minister.

What kind of rackets did Sarkozy send? It’s hard to say. Cameron has been pictured with Wilson sticks in the past, but now that he’s a British political big wig, should he be switching weapons? He also played with a Prince racket a few years ago when doing a clinic visit with former British no. 1 Andrew Castle.

(photo via the guardian by dan chung)

trophy watch: beijing goes big, orbs in japan, and a little slice of belgium

Frenchie Adrian Mannarino (Troy!) took out Steve Darcis in straight sets to take this little slice of the Ethias Tennis Trophy in Mons, Belgium.

At the Rakuten Japan Open in Tokyo, Rafael Nadal beat Gael Monfils 6-1, 7-5 to grab his first post-US Open title this year. (He lost to Gigi Lopez in the Bangkok semis last week.)

On the doubles side, Eric Butorac and former Bruin Jean-Julien Rojer won the final match against Fila boys Dmitry Tursunov and Andreas Seppi. Two snaps to Prince and Nike for coordinating the colors on the kits of the winning team.

And in Beijing, rain-delayed finals didn’t produce any upsets, with defending champ Djokovic and Wozniacki fending off Ferrer and Zvonareva. Caro takes her second trophy this week (the first for reaching the world No. 1 ranking by overcoming break advantages from Vera in the first set. (The Russian even won the second set.) Both ladies can take this performance as a confidence boost going into the women’s year-end championships, held in Doha.

(images via Getty Images)

irinaaaa

2010 US Open Nikolay Davydenko ran into that gorgeous backhand of Richard Gasquet and fell in straight sets. Nothing to write home about re: his Dunlop kit, and even now that he’s officially a face for that company’s new line of Biomimetic racquet’s, he played through two rounds in Flushing Meadows with an unstenciled Prince.

In that first photo, the crew; in this one, the polo.

His wife, Irina, hanging out on the practice court while Kolya did his thang.

(match images via Getty Images; irina photo by TSF)

dunlop’s baaaaack

Dunlop‘s unwrapped the bandages after a recent facelift of their website, which had been out of commission for a few months starting around Indian Wells time. It’s the usual fare for companies like this: player/product info, press releases, etc. There’s a page of wallpapers on there, too. Sadly, they went with some so-so photos of the usually photogenic Jurgen Melzer, Tommy Robredo, and Ross Hutchins.

And speaking of Dunlop, their most recently acquired mascot, Kolya Davydenko, still appears on rival Prince‘s roster of players. And another one of Dunlop’s sponsorship issues was covered by CNBC’s Darren Rovell, who discussed 2010 Wimbledon finalist Tomas Berdych‘s racquet ruckus, using Head sticks even though he’s paid to play with Dunlops.

sharapova’s wimbledon

Maria Sharapova has secured her place in the second week of Wimbledon 2010 by beating Barbora Zahlavova Strycova 7-5, 6-3. Her opponent in the Round of 16: Serena. We can’t wait!

With no options for wacko color combos like in Melbourne and at Roland Garros, Nike played with the construction of Masha’s Lawn Women’s tennis dress, pulling the same petal theme that’s worked Maria in past outings up to the bust. To complement her long frame, they threw on a cropped warm-up blazer. Maria rounds everything out with a Cole Haan satchel with the grey snakeskin handles and gold hardware.

Speaking of hardware, Tiffany‘s provided her with the $1,500 sterling silver version of Elsa Peretti’s Diamond by the Yard drop earrings. Detail pic below in the gallery.

Buy: Lawn Women’s Tennis Dress, $120, nike.com; Elsa Peretti Diamonds by the Yard Sterling Silver earrings, $1,500, tiffany.com; Prince Sharapova Collection Racquet bag in Rose/Grey/White, more info at Prince; Cole Haan info not available at posting time.

(Sharapova images via Getty Images; earrings image via tiffany.com)

short balls: the magic of andy

The entire British population is hoping that Andy Murray can bring the kind of magic to Wimbledon that video editors brought to his new, catchy ad for Head.

The nearly-two-minute spot has a sort of Powerade-impossible feel to it, as Murray saunters through the streets of (what seems to be) London and performs trick after trick with racket and ball. Could this thing go viral? A day after I found the link, it gained 9,000 views online. Kudos to the folks at Head, who need to re-think the entry page to their web site using the same brain that made this video, which – no surprise – is on the jump page inside the site.

The World Cup has seemingly captured the world’s attention, though some folks quite disagree with that fact. As Ben Bergman writes on NPR, he’s flat out bored with the soccer, and thinks most of America is, as well. Several sports journalists that TSF follows on Twitter have mentioned how few goals have been scored in this year’s Cup thus far (9 scoreless halves, to note). Maybe that’ll up the chances for folks to turn the tube to another sporting event on grass next week, no? Just in case you’re still interested, the Village Voice has a hilarious guide on how to pretend to know what you’re talking about while watching the world’s game played out in bars across the country. Brush up on your futbol facts!

Prince’s apparel (and footwear) digital catalogue is out, and while we’re not necessarily sure what to think of what’s inside, we do dig the looks of Alina Jidkova and Kveta Peschke. The girls are lookin’ good in ‘P’!

See our favorite new Chinese trend and speed read what has been happening in the two-week sandwich known as the “grass court season”. [Read more...]