While Puma once had the most sought-after name in tennis – Serena Williams – the brand has recently all but disappeared from the tennis court. That doesn’t mean the brand has floundered into oblivion, however, as the company has launched a nationwide ad campaign that doesn’t feature any big-name athletes, but instead, fresh-faced (and oh-so-trendy) […]
As we mentioned back in June, Puma has revisited its partnership with model Lydia Hearst to release another round of Lydia bags — a designer take on the racquet grip bag from the company’s French 77 line. The unveiling happened at Puma’s Union Square store yesterday. Unlike the limited-edition bag Ms. Hearst designed with Heatherette […]
Venus’ jewelry: A few of you asked about Venus‘ Wimbledon necklace. Unfortunately I have no information about where she got it from. Instead, I offer the New York Times‘ recent slideshow on current necklace styles. Ellen Tien has an amazing eye for this stuff. Venus and Reebok: CNBC’s Darren Rovell talks about the relationship between […]
Tennis bits from around the web: — Time‘s list of the 100 Most Influential People in the World came out today, and it includes Roger Federer. (via Rachel Sklar for Eat The Press) — Get 10% off Puma French 77 gear via the Puma website. (Here are my top picks.) Just make sure to enter […]
Puma has finally released the much anticipated Guillermo Vilas-inspired French 77 line this month, and I’m sad to say that except for a cute few items, it didn’t quite live up to the hype. Why give us something that Stella McCartney‘s pretty much done for adidas?