While CNBC’s Darren Rovell has spent a lot of energy covering the many marketing moves of Ana Ivanovic (and what a great job he’s done), I feel like the recent developments in Serena‘s world deserve mention… Back on the web: First, after being MIA at least since the beginning of 2007, her official website is […]
A look at what Venus Williams (through her EleVen line) will be wearing at the 2007 US Open.
The power coupling of Andre Agassi and Stefanie Graf — I’ll humor her this one time — continues to make the news: Posing for Vuitton: I’m so excited that both will appear in the latest Louis Vuitton campaign where “bling is out” and the focus is on LV’s “heritage as a maker of trunks, suitcases […]
As was mentioned in a Daily Mail profile a few weeks back, among Maria Sharapova‘s many obligations is being ambassador for the Swiss watchmaker TAG Heuer. The company designed a signature pink watch in her honor. It’s encrusted with 120 diamonds and goes for almost $2,000. Love it? Hate it? Tell us. RELATED POSTS >> […]
Do you ever wonder how Maria Sharapova ends up endorsing products such as TAG Heuer, Motorola, Canon? The process seems pretty simple. Companies seek out celebrities who they think best represent their brand. But how do they know who to consider? That’s where players’ agents come in. Here’s an ad by IMG selling Masha’s star […]