voskoboeva in ellesse

Fluffy: One of our favorite looks from this year’s U.S. Open women’s draw is the ruffled dress on Russia’s Galina Voskoboeva. It teeters enough on being a caricature of tennis whites — with its Peter Pan collar and tiers of fabric — that it might’ve ended up on our “worst” list had it been on Nads Petrova.

Sadly, the dress didn’t last long, with Galina losing in the opening round to 7th seed Francesca Schiavone 3-6, 6-1, 4-6. (Draw: Women’s Singles)

More: A few looks at Voskoboeva’s dress — with pics from New York and Toronto — after the cut…

evert will help relaunche ellesse in the u.s.

We can’t wait!

Chris Evert will serve as brand ambassador for the newly-formed Ellesse North America. The six-time U.S. Open champion, 56, will be actively involved in design, promotion and marketing, as well as the development of a signature collection,”Chris Evert for Ellesse.”

She will host a cocktail party at the Town Tennis Club on the Upper East Side Friday to help relaunch the Italian sportswear label Ellesse in the U.S.

Ellesse North America has acquired the master license for the Ellesse brand in all product categories for the North American market from Pentland Group plc. Ellesse will relaunch in the U.S. in the fourth quarter.

In addition to tennis wear, Ellesse will offer clothing and shoes for other “lifetime sports” like fitness, skiing, golf and equestrian. There are plans for an online store and freestanding stores, and the collection will also be carried in specialty stores, pro shops, ski shops, tack shops and hotel and resort shops.

(via SGB Update)

huff(po)ing and puff(po)ing: tsf on styleist

Over at Styleist, we point out a few U.S. Open fashion notables to the casual tennis fan: the neon Polo Ralph Lauren ballperson polos; Sharapova‘s Head bag (it’s true: we can’t stop raving about it); Galina Voskoboeva‘s ruffled dress from Ellesse (trust: it wouldn’t have made this list had it been worn by Nadia); Lacoste‘s color blocking for both men and women; and adidas‘ men’s adiZero line — all those triangle patterns are to die for!

What do you think? Was there something else we should have mentioned?

Read: “U.S. Open Tennis Fashions: What You Don’t See On TV,” styleist.com.

you + pen & paper = trip of a lifetime?

By Lindsay Sakraida

Lindsay Sakraida is a freelance writer who, in addition to tennis, has covered fashion, film, photography, shopping, and music. Check out her musings on Twitter at @LinTENNIS (tennis-related) or @LinSakraida (generally non-tennis related, but sometimes she can’t help herself).

As eloquent as he is, we’re thinking Rog is going to have trouble with this whole 100-words-or-less thing. (Super Stock photo)

The write choice? We here at TSF are devout fans of the upcoming Madrid Open’s aggressive cultivation of a sleek and modern brand, and if you’re likewise moved by the tournament’ s vivid colors, style, and daring innovations, then be sure to check out the latest competition in coordination with ellesse. The equally-chic Italian label has designed uniforms for the ball kids, and to celebrate the relationship, ellesse is giving away an all-access trip to the contestant who can best wax poetic (in 100 words or less) about why he or she should win. Flex a creative muscle (preferably in a Rafa-esque fashion), and you and a friend could each snag a flight from anywhere in the world, hotel accommodations for eight nights, an invite to the opening party and a bit of spending cash. Hurry, though: the competition ends at 5 am ET on April 22.

By the way, we’ re serious about that “ flex a creative muscle” thing; the winner of this competition will also have to detail the Madrid experience by keeping a daily diary. We can see it now: Dear Diary – I think Feliciano winked at me during his practice session today. Do you think he has a girlfriend? Or a second baby mama? Or maybe he just got a little clay in his eye??

Click the link above or the image below to visit the contest entrance page.

ellesse by wood wood

It’s not all about Nads Petrova: An recent afternoon stroll along Abbot Kinney Boulevard in Venice (Calif.) yielded our run-in with this collaboration between Ellesse and Danish brand Wood Wood. The capsule collection appeared back in August and includes crewneck sweaters (pictured above), track jackets, tennis sneakers, shorts, and polos.

Our pick: We’re into the shorts with the thick, white horizontal stripe wrapping around the right leg.

Browse: Sneakerstuff’s selling the collection here. Those in L.A. can shop in the flesh at Milkmade. And for the curious, Wood Wood’s site.

(image via highsnobiety)

what nadia should have worn at the us open + ellesse fall/winter 2010

Le sigh. A week after being shut out of the Open de Moselle’s website for not knowing any French, we’re left clicking randomly (uhm, what’s the surfing equivalent of grasping at straws?) to browse the japanese Ellese website.

Anywho, above is a snapshot of their fall/winter 2010 offerings for the ladies, keeping on with the frilly/girly aesthetic we expect from the brand. Note the stripey dress Nadia Petrova wore for competition at the 2010 US Open.

Meanwhile, she might have been able to get away with the print had it been reduced to a skirt and paired with a quieter top, seen here above. We hope you’ll get to mix and match before the season’s over, Nadia!

(screengrabs via Ellesse)

ellesse on court

To those who geek out over this stuff, what the chair umps and ballgirls are wearing at this week’s Toray Pan Pacific Open in Tokyo. By Ellesse, of course. (Under that track jacket is a polo in the same shade. On the chest is just the Ellesse logo with no fancy crest.)

More: Another few pics — including the ballgirl outfit — after the cut…

be careful what you wish for

TSF got giddy on the train ride to New Haven upon realizing that hard-hitting fashionistas Nadia Petrova and Bethanie Mattek-Sands (yes, their dresses can literally push you around a court) had a second-round meet-up at this year’s Pilot Pen Tennis at Yale.

They didn’t disappoint.

We asked Nadia about her dress, and she thought it cool that she’s the only one wearing Ellesse for competition (no cookie cutters here). She also praised Bethanie’s style (that pink/black/white outfit is from Under Armour, of course), the creativity afforded to the sport by their on-court fashion, and hopes to have a hand in designing her clothes in the future. Will that mean more or less creamsicles? We’re not sure…

Draw: Nadia’s through to the quarters. Draw here.

(photos by TSF)

attack of the 50-foot woman

Frilly fun: Wimbledon twelfth seed Nadia Petrova got the memo about tiered skirts (along with Masha, Venus, and Jelena Jankovic), but didn’t quite put it together. The layers on her Ellesse dress came up short and is totally unflattering for her brickhouse frame. Oh well, at least she tried.

Draw: Ms. Petrova’s been hanging out in the bottom half of the ladies’ singles bracket and now faces Justine Henin in the third round. The two have only met once this year — at the beginning of the season, in Brisbane — and Henin took that one 7-5, 7-5. Nadia had a solid clay run (QFs: Charleston, Roma, Madrid, Roland Garros) but will be no match for Justine, who took last week’s UNICEF Open. The field might have been weak at ‘s-Hertogenbosch, but a grass title’s a grass title. Browse: Women’s Draw.

(image via Getty Images)