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kit count: australian open women’s QFs



Australian Open logo

The Women’s QF draw at the 2013 Australian Open: adidas (6), Nike (4), Lotto (2), and 1 each for Under ArmourFilaLacoste, and Qiaodan.

Breakdown: See the complete list after the cut…

fashion focus: australian open highlight(er)s



The fashions on the courts of Australian Open are a little more subtle this year, but a few things have stood out, most notably the presence of bright yellows and greens — the highlighter shades — for match play.

Alexandr Dolgopolov - Gael Monfils - Andy Murray - 2013 Australian Open

Gael Monfils (center), now a member of the Asics stable (he was previously with K-Swiss), played in a sleeveless crew — the Frenchman’s trademark — as he upset 18th seed Alexandr Dolgopolov 6-7(7), 7-6(4), 6-3, 6-3 in the first round. Andy Murray, on the right, is wearing this season’s Barricade crew, with the same shoulder detail that carried through from the end of last season.

Maria Sharapova - Nike - 2013 Australian Open

Grey was also the accent color of choice, with the straps on Maria Sharapova‘s Premier Tennis Dress from Nike in that shade (but we’re in love with the futuristic lines at the check and in the racerback), as well as the trims on the men’s adidas adiZero (on Dolgo) and Barricade (Murray) lines for the Australian summer.

More: Lisicki, Caro, Tomic, and the boys of Lotto all wear the brights — see ‘em  after the cut…

short balls: digging deep on sergio (+ a visual version)



How’d they do it?
Bloomberg Businessweek posted a lengthy story last week on how Sergio Tacchini, the Italian brand that is now controlled by Chinese investors, saved itself — from itself. Their biggest move? Nabbing Novak Djokovic, of course. But our favorite part of the feature was this snippet on player-turned-fashionista Martina Hingis, who had a sour relationship with the company:

Hingis dominated the women’s tour during the second half of the ’90s. She seemed to fit well into the Tacchini firmament, appealing to wealthy, casually athletic, European-oriented fans. It didn’t work out. Three years into Hingis’s five-year deal, worth $5.6 million, Tacchini fired her, accusing Hingis of not wearing the clothes as contracted. Two years later, Hingis sued, claiming that the “defective” Tacchini shoes she wore had wrecked her feet and ruined her career. (Hingis had surgery in 2001 and 2002 to repair ligaments in her ankles.) A New York court dismissed the suit, ruling that the case should be heard in Milan, where Hingis had signed the contract and where another suit was pending. In 2006 her manager, Mario Widmer, told a German newspaper that “the Tacchini problem is resolved. We have come to a compromise and at the same time have agreed to keep silence on both sides.”

More from those financial folk: While Businessweek was focused on Sergio, The Economist‘s new “Game Theory” blog is paying plenty of attention to tennis. Who now? Andy Murray.

We’re a little biased, but… designer fashion at super marked-down pricers all in the name of a good cause?! We dig that, Housing Works. The New York-based non-profit is putting on its annual Fashion for Action sale starting Nov. 16 (which is sooner than you think!). NYers: Get your tix here.

That you, Princess B? Yes that’s Princess Beatrice. Yes, she needs to wax her mustache. Whatevs, it’s Halloween! What a fierce lady.

Look. Listen. Watch. Yes, we get the Siri craze. But a Scottish accent and a cute face. We’ll repeat anything he says, too. | TSF Vault: Short Balls

Short(er) balls: Want to have dinner with Roger Federer? Tennis Channel and Lindt, the chocolate company, are all about setting you up. You have til Tuesday, folks. | USA Today contributor Doug Robson goes searching for the best racket on the market and finds it. | Back in Newport next year? That’d be defending champ John Isner, who has committed to the grass court event. | Nike and Tennis Warehouse launch an exclusive partner shoe on Tuesday. 0:37 of anticipation! (We love this ad.)

(screengrabs via businessweek, housing works and time.com respectively. beatrice photo by getty. tennis warehouse video)

spotted in the city: rafa's nike display + maria for cole haan



The window’s his. There would be no US Open title for Rafael Nadal, but he did reign as king of Niketown on 57th Street in Midtown Manhattan for most of the Open. We love the picture-framed outfits which you can see better after the jump. Below: Maria’s Cole Haan collection advertises on an 8th Street subway stop downtown.

One more Rafa meets Niketown after the cut.

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serena's all cut up in nike tees



Pass the scissors, please. One thing we loved about Serena Williams at the US Open this year was watching her walk into Interview Room 1 at Arthur Ashe Stadium. Not because we couldn’t wait to hear what Serena had to say — she’s actually notoriously bland in such situations — but for her hilariously amazing Nike tees turned home craft projects. Serena must have had plenty of late nights staying up with her assistant watching re-runs of her HSN appearances and Keeping up with the Kardashians while slicing through a collection of graphic tees. And by that we mean her assistant did all the cutting. Serena was probably painting her toes, right? Or Oprah’s.

Serena is getting some flak for her on-court apparel these days. But we say hey! What about what the girl is rocking off the court?

While the tees are all around a questionable move, we. Love. That. Hair. On the court, too? Do it, lady.

TSF Vault: Seren’a USO kit | Full USO coverage

More: Serena’s first UNICEF campaign

(screengrabs via USOpen.org)