Search Results for: nike

fashion focus: nike gives roger one sleek and one casual look



With Roger Federer these days, Nike has kept frivolous design to a minimum: gone are the flashy, gimmicky clothing; the blazers, the big bags, the warm-up dress pants — and the minimalist remains are enough to please the eye but not overpower it. Nike’s kept with this new aesthetic in Roger’s kits for the 2011 U.S. Open.

The casual day outfit has a bright red v-neck (with grey detail) while his night attire has a darker grey polo with red lines trimming the collar and appearing as a racing stripe down the back. Of course, there are the same construction elements that we’ve come to see in most of Roger’s shirts — no-sew application, laser-cut button holes, bonded plackets.

Icing on the cake: While all-dark outfits are nothing new, the prevalence of neon at this year’s event endeared us to the third seed’s stealthy ensemble. This outfit reflects Roger’s current state: toned down, flying under the radar, but still elegant where it counts. And with the youthful bursts of white emanating from his socks and shoes, we see a glimpse of Fed in the tail end of his career — letting loose just a little.

Brackets: Fed’s currently playing his quarterfinal against Jo-Wilfried Tsonga. The winner will play Djokovic, who won his QF match after Janko Tipsarevic retired with a hamstring injury while trailing in the fourth set. (Draw: Men’s Singles)

More: Plenty of detail shots of his day/night looks and his Lunar Vapor 8 Tour shoes — all after the cut…

trophy watch: another rf tee from nike



Check out this Roger Federer tee being sold by Nike at their on-site U.S. Open booth. It wasn’t included in the preview they released, so I’m glad we ran across it!

Pop quiz: The images show Roger’s medal from the Olympics (albeit in doubles) along with 14 of his majors. He has 16 Slams in total; which ones did they leave out?

In a rush: Fed took care of things quickly against Juan Monaco in the fourth round of this year’s men’s singles event; between the late start (that Wozniacki/Kuznetsova took forever) and the threat of a rain delay, he wanted to finish ASAP. Roger only dropped three games against the Argentine and has booked a quarterfinal appointment with Jo-Wilfried Tsonga, the man who beat him in the final 8 of this year’s Wimbledon. (Draw: Men’s Singles)

(screengrab via ESPN)

roger on the nike tennis website



(screengrab via nike.com)

nike: rafa is a force of nature



Here’s a grab of Nike‘s men’s tennis landing page, spruced up for the 2011 U.S. Open.

The men’s section has two pics: this one of Rafa and another of Roger Federer.

(image via nike.com)

fashion focus: for nike, serena is the all-american gal



Nike‘s putting the “all-american” label on Serena Williams, giving her a red day dress, a blue evening dress, and white Mirabella 3 shoes. Note the sweetheart neckline and the halter-neck detail in the dresses.

Watch: Video from the Nike camp above (including a preview of the blue evening dress!).

(images and video courtesy of Nike)