fashion focus: lisa perry’s spring 2014 collection


Lisa Perry Spring 2014 - Tennis Fashion

Designer Lisa Perry paid homage to tennis as she experimented with an all-white Spring 2014 collection, presented during the flurry of fabric that is NYFW. She transformed her flagship store into a court for the event.

“I love tennis, and I love all white, and since I always do so much color I decided to try to do a complete — a little risky — but complete departure to see what all-white would look like.”

And when asked about her thoughts about the 2013 U.S. Open, Perry didn’t offer up a favorite player:

“I just love watching tennis. I do love the new young girls who are playing, however. Maybe I could get them in my dresses. Wouldn’t that be fun?”

Yes — that would be fun. Which players would look best in Perry’s clothes?

Browse: See the rest of the Lisa Perry Spring 2014 presentation at style.com

(images via style.com)

spotted in the city: prince sets up shop at 47th/lex



Prince Tennis opens a storefront in NYC

 

Prince has set up a pop-up store (“brand experience”) in New York City timed with the 2013 U.S. Open. The space, which opens on August 23, will host appearance by sponsored athletes, viewing parties, and a space selling limited-edition merchandise. There will also be an opportunity to preview the Fall 2013 product collection before they hit the stores in October.

 

(photo by @npmikolich)

for its first birthday, sharapova’s sugarpova launches accessories line



Sharapova / Sugarpova launches Accessories Collection at Bendel

Maria Sharapova celebrated the one-year anniversary of Sugarpova by showing off the Sugarpova Accessory Collection on Tuesday at Henri Bendel.

The line, which includes jewelry, hair accessories, apparel, and cosmetic cases, officially launched at the Bendel flagship on Fifth Ave. on HenriBendel.com, and Sugarpova.com — all on Tuesday.

Sharapova co-designed the collection alongside the Henri Bendel team of accessories designers.

As part of the launch, Bendel has set up a “Maria’s Must-Haves On & Off the Court” pop up shop on the 2nd floor of the Fifth Avenue store.

“It has been such an exhilarating first year for Sugarpova and there is nothing more exciting than to celebrate this milestone by creating an exclusive accessories line with Henri Bendel,” said Sharapova via a press release. “These accessories are fun and chic while multifunctional.”

Sweepstakes: Maria fans that can’t make it to the New York City pop up shop will still have an opportunity to partake in the festivities by entering the Henri Bendel and Sugarpova sweepstakes on the Henri Bendel Facebook page. Entrants have the opportunity to enter-to-win a prize package including Sugarpova candy, all items from the accessory line, tennis product and gear and tickets for two to the U.S. Open.

(Images courtesy of Sugarpova)

serena: aneres is making a comeback



Serena Williams talks about reviving Aneres clothing brand

Serena Williams survived some strong play by defending champion Li Na at the 2013 Western & Southern Open, winning their semifinal 7-5, 7-5 on Saturday night.

This victory also catapulted Serena to the top of the Emirates U.S. Open Series; she was awarded the trophy on court after her victory. Winning the U.S. Open Series could be a financial boon for the World No. 1 should she win the U.S. Open trophy in a few weeks: she would get a $1 million bonus to go with the $2.6 million paycheck awarded to the Champion.

In her post-semi press conference, Serena talked about what she would do with her potential earnings and possibly investing in a new business.

Q. What company is that?

SERENA WILLIAMS: I’m actually starting my company Aneres, which is my clothing line. It will be Aneres.com. You can buy fashions from there. We’re going to have to find some potential investors, and I’m looking at that as well. Probably do some more stuff like that.

Q. How does that fit with your HSN stuff?

SERENA WILLIAMS: It fits well. [At} HSN, my client is a particular I have a particular client at HSN. So when I’m designing — and I’m actually designing for Aneres now — I have more freedom, and I can draw and sketch what I want to and send it to our manufacturers and go from there.

So I’ll definitely have more I can be more creative. I can definitely get more influenced from the fashion outside of just colors. I mean, I love working for HSN. We’re doing incredible there, but I wanted to expand with Aneres.

It will be really fun. I’m really excited. I’m already starting the wheels on that.

Q. Is it more high end?

SERENA WILLIAMS: It’s definitely more high end, but it’s also really it’s also reasonable as well.

Take, for instance, someone like me. I do make a lot of money, but I’m not going to spend I’m the type of person that’s not going to spend $10,000 or even $1,000 for a top.

The prices, we’re still working on it. It’s going to be very it’s not going to be like Forever 21, but it’s going to be more or less like BCBG prices.

When asked about her next HSN appearance, Serena said that the next collection would appear in September, but that she herself would not appear again to hawk her products until February 2014.

(image by Ian A.C. Johnson via Cincy Tennis FB)

ralph lauren outfits on-court officials at the 2013 u.s. open



Ralph Lauren clothes for the 2013 U.S. Open

Ralph Lauren‘s big pony has returned to the U.S. Open for yet another year. The American outfitter will dress all on-court officials — chair umps, line judges and ball persons — and all their looks will be made available to the public. The collection features the uniforms as well as tennis dresses, skirts, shorts, polo shirts, sweaters, and commemorative caps.

The pieces will be available onsite at the US Open Ralph Lauren Shop for the duration of the tournament and also available at select Ralph Lauren stores, department stores, and online at www.ralphlauren.com.