adidas & guerrilla tennis


So apparently there’s more to that street tennis booth that adidas set up at the French this year. It’s a part of their Urban Tennis campaign which challenges folks to “defie la rue”.

My rudimentary French leaves with little power to do research, but I think the premise is this: they’re doing a Parisian tennis tour with stops at landmarks such as the Place de la Concorde, the Palais du Trocadero, the Basilique du Sacre-Coeur, etc. They bring their tennis courts with them. (See videos here.)

Brilliant! We should be doing that in L.A., too! Seeing that it costs $8/hr to use the courts near my house (when they really should be FREE), this doesn’t seem like a bad idea…

Check out the Urban Tennis team roster. Who’s your favorite? I’m all about Guillame and his faux hawk.


  1. says

    Although I love faux-hawks, I dig Julien and Antoine. They both have a similar look and both seem to admire Marat Safin (I do too!). If I HAD TO pick just one of them, I’d go with Julien (he’s prettier), even though Antoine has bigger guns.
    In any case, I’d welcome these French lads to L.A. any time!!!

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