merchant of tennis (channel)

Tennis Channel Sells Merchandise through Shop the TVThe folks at Tennis Channel launched an online store this week featuring network-branded merchandise and gear, accessible via tennischannel.com and shopthetv.com. The network partnered with Delivery Agent on this project.

The initial offering is standard branded fare — t-shirts, mobile phone cases, tablet cases, mugs with Tennis Channel logos and slogans — so we expect the store to step up its game after the marketing folks get their feet wet. (Jerseys, right?)

Our Pick: “Love Means Nothing” T-Shirt, $24.95, shopthetv.com

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