The folks at Tennis Channel launched an online store this week featuring network-branded merchandise and gear, accessible via tennischannel.com and shopthetv.com. The network partnered with Delivery Agent on this project.
The initial offering is standard branded fare — t-shirts, mobile phone cases, tablet cases, mugs with Tennis Channel logos and slogans — so we expect the store to step up its game after the marketing folks get their feet wet. (Jerseys, right?)
Our Pick: “Love Means Nothing” T-Shirt, $24.95, shopthetv.com